How To Sell An Old-Fashioned Customer On A New Product The "Old" in Old World Globes Is Often Nothing More Than Marketing Strategy

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The "Old" in Old World Globes Is Often Nothing More Than Marketing Strategy

“Old world” has become a term often used loosely (too loose in my opinion) to characterize something old or ancient, rather than to describe its specific age. But the details of the period should not be vague or illusory when given with reference to a world, whether it is the old world or not.

The number of stores and websites that use the word incorrectly in product descriptions of the world, especially for the classic reproduction and replication of Bar Globe, amazes me. Sometimes I wonder if retailers really do not know what Old World means, do not bother to find out what products they sell or just use phrases for additional calls and rely on you not knowing the difference. .

The use of the word “old” to describe the world at certain times came into force after the word “new world” was coined by Pedro Mártir De Anghiera, an Italian historian of Spanish descent.

In 1493 Martir sent a letter to Cardinal Ascanius Sforza in Italy to report on the travel of Christopher Columbus. The letter dated November 1, 1492 contains references to the “New World.” Martir recounts the world again in his second letter to Cardinal the following year.

Giovanni da Verrazano also used the words in “Giovanni da Verrazano’s written record of the journey of 1524, as recorded in a letter to Francis I, King of France, July 8, 1524” and Mártir’s account of the first relations between Native Americans and later Europeans was published in 1530 in a collection entitled “In the New World” (De Orbe Novo)

Before Christopher Columbus made his first voyage in the late 15th century, people thought that the earth was only Africa, Europe, Asia and the surrounding islands known for its medieval geography. This continent, collectively known as Afro-Eurasia, is the Old World.

As far as the new world goes, you might think it includes everything discovered during and after the epoch of exploration that followed Columbus’ journey, but it is a bit more complicated. The New World refers only to the Western Hemisphere or the Americas.

Technically, Oceania (including Australia) and Antarctica are not New World or Old World, as both terms were already in use when the territories were discovered by Europeans in the 17th and 18th centuries.

It is my guess that most of the old world that survives to this day is in museums or historical societies. And from what I have seen on the world market and most of the Bavarians, the exact copy has been copying maps from the 16th, 17th and later centuries, especially marine models.

In short, the Old World, or replica, shows a map of the earth, as it was known during the 15th century or earlier. So if you see someone selling with the US or Australia on it, do not hesitate to give them a little lesson about world history.

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