Old Fashioned Way Of Getting Rid Of A Sore Throat Introducing Your Business Presentation

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Introducing Your Business Presentation

It’s no secret that your audience will judge you in the first minute of your business presentation. If you appear convincing and impressive in the beginning, the audience will listen to you throughout.

It’s worth spending another five minutes together on that minute.

Here are three ways to make a perfect start:

Surprise them: You don’t need a song and dance routine, but any opportunity to break away from the typical corporate opening should be encouraged. An impactful quote or slide can work well, but make sure it’s relevant to your core message.

Build your benefits: Try to focus on the benefit of the end of your presentation at the beginning. If you are selling software then surprise them in minute one by showing them succinctly and memorable how it will change their business and life for the better.

Make the perfect word: Know your introduction by heart – this is not the time to look at your notes, or wonder what comes next. You have one chance to make an impression and don’t look vague or unprepared.

And five things you should avoid:

Long descriptions about yourself and your business: This provides little purpose for the audience who has already read your biography in the seminar handbook or the list of delegates.

False compliments or feelings: They don’t need to know how happy you are to be there and how kind they are to take the time to listen to you.

Sorry: Never start apologizing until it’s too late. They don’t want to know that you’re nervous, that you’re new to work, or that you have a sore throat.

Complaint: If you complain about the temperature of the room, the AV setup or the noise outside the room you are wasting time and annoying your audience.

weak jokes: A natural reaction for a nervous speaker is to try to ‘friend’ the audience by cracking a joke. But humor is hard to pull off and can easily offend people if done poorly.

Remember, everything you include in your introduction will help keep the rest of the presentation and speech on track.

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