Popular Shirts In The Middle Of The Country Fashion Trend The History of Colin’s Jeans Brand

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The History of Colin’s Jeans Brand

The history of making jeans by Colin’s dates back to 1983 when the Turkish businessman Nurettin Eroglu and his four brothers founded a small clothing factory called “Eroglu Holding”. Originally, the factory made clothes and jackets, but in 1986, the first jeans were made there. That year the trademark “Kulis” was introduced. Production grew and by 1992 the company was producing 1,500 pairs of jeans a day. The name was changed that year to “Colin’s Jeans”. The first sewing factory was opened in an area of ​​10,000 square kilometers.

In 1993, the company started exporting its jeans abroad. Today, Colin’s Jeans are sold in the USA, Western and Eastern Europe, Russia and the Middle East.

Colin’s Jeans brand has chosen the right marketing strategy from the beginning. Unlike other Turkish denim manufacturers, the Colin’s Jeans brand did not try to copy jeans models produced by world famous companies. Instead, the brand made affordable, high-quality clothing and advertised for its trademark. This policy has contributed to the success of the brand worldwide.

In the late 1990s, Colin’s Jeans already had 11 stores in Turkey and 6 stores abroad. The brand also introduced a new, more expensive denim line called “Loft”. In 1997, the Central Office and the Marka&Marka trade center were opened in Istanbul. According to the concept Marka&Marka Eroglu started production for the world’s leading manufacturers of custom jeans: Levi’s, Calvin Klein, Tommy Hilfiger, Lacoste, Next, Polo, GAP, Ralph Lauren, Lee Cooper, Matalan and Liz Clairbone. In 1998, a factory with an area of ​​35,000 square kilometers was opened, followed by the largest denim factory in Europe in 2003, covering an area of ​​45,000 square kilometers, which can produce 17 million pieces of clothing per year. produce In 2005, Eroglu Company Group bought one of the largest jeans brands in Europe, “Big Star”, and strengthened its position in the world markets.

Today the company is represented in 33 countries and has more than 24,000 employees. The brand produces men’s, women’s and children’s clothing and each season introduces more than 2000 models of custom jeans for the new collection, according to the latest world fashion trends. Colin’s represents the complete production cycle, including the design of jeans models, manufacturing, dyeing, sewing of garments, packaging and shipping of finished goods to customers. The most advanced production and dyeing technologies are used in the Colin’s Jeans factory.

The product line includes jeans, denim jackets, shirts, skirts, vests, dresses, shorts, underwear, as well as cotton clothes and clothes such as tops, t-shirts, sweaters, dresses. Colin’s also continues to make dresses, coats and jackets. Children’s clothing and a variety of accessories are also included in the company’s product range.

Currently, there are 300 stores in Turkey and more than 1000 brand stores abroad, thus becoming a real competitor of denim brands in the world.

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